NCSC teamed up with A&W to organize an A&W Root Beer Halloween Safety Promotion, featuring our superhero character, Safetypup®.
A variety of promotional items were made available to grocery and convenience stores, including posters, safety glow strips, display cards, etc. An inflatable Safetypup®, standing 4 feet tall and carrying a 2-foot trick-or-treat bag featuring a Halloween safety message appeared in displays in the most popular spots of the stores across the nation.